We’re officially a Platinum Trusted Service on independent review site Feefo

For the first time, the Platinum Trusted Service award recognises businesses that consistently provide exceptional service. To qualify, a company must have held Feefo’s Gold Trusted Service status for three consecutive years.

Carl D’Ammassa, Chief Executive UK & Ireland at White Oak UK, commented:

“We are incredibly proud of maintaining a 4.9 out of 5-star rating with Feefo since we began gathering customer feedback in 2015. As a business committed to building lasting partnerships, providing a first-class experience is crucial to us.

“This award, based on feedback from our customers, is particularly meaningful. It reflects the dedication of our employees, whose daily efforts ensure that we consistently deliver top-tier service—something we believe truly sets us apart.”

The Importance of Online Reviews

There are three key reasons why online reviews are vital to businesses:

1. Improved Customer Service: Listening to customer feedback, both positive and negative, helps businesses embrace development and refine their offerings.
2. Increased Credibility and Social Proof: Potential customers are more likely to trust a business that has received positive reviews from others before making a purchasing decision.
3. The Prevalence of Review Sites: According to Feefo’s 2019 Consumer Report, 96% of people consult reviews before making a purchase or choosing a service. Reviews have become an essential part of the decision-making process across industries.

Can You Trust Reviews?

In many cases, the answer is no. While review platforms can offer valuable insights, some sites allow non-customer reviews, which can undermine their credibility. At White Oak UK, we partner exclusively with Feefo, an independent review provider, to ensure all reviews reflect genuine customer experiences.

Feefo is committed to collecting authentic feedback, ensuring that only legitimate reviews are shared. To prevent fake reviews, Feefo contacts customers directly after their experience with us, inviting them to leave a review. Whether positive or negative, the review is then published on the White Oak UK Feefo page for transparency.

A Heartfelt Thank You

Winning the Feefo Platinum Trusted Service Award is only possible due to the support of the many thousands of customers who have reviewed and rated our service over the past five years. We are deeply grateful for their ongoing trust and feedback.