The Client
One of our key retail clients was an online technology retailer established in 2017. As an official partner of industry leaders such as Dell and Lenovo, the client specialises in a broad range of tech products, including PCs, laptops, components, displays, audio-visual equipment, and networking solutions, featuring top brands such as LG, Dell, HP, Samsung, and ASUS.
Operating through its company website plus online marketplaces such as Amazon and eBay, our client has effectively streamlined its business model to maximise convenience for customers. Its ability to adapt to the ever-evolving tech landscape has allowed the company to maintain steady growth while staying ahead of emerging market trends. From gaming PCs to professional workstations, the tech retailer continuously expands its inventory to cater to a diverse audience with varying tech needs.
The Challenge
Despite strong market positioning and consistent growth, the retailer required increased working capital to boost stock levels, shorten lead times, and improve product availability across all channels. The company needed a fast, flexible funding solution to support its expansion and maintain a competitive edge in the rapidly evolving tech sector.
How we helped
Our client sought a loan over two years to enhance working capital and expand its inventory. By having the funds to increase stock levels, the company aims to meet rising customer demand, improve availability, and maximise revenue potential.
The additional capital will enable our client to optimise the supply chain, reduce lead times and enhance its competitive edge in a fast-paced market. Strengthening inventory management will also support the company’s expansion across various online marketplaces, ensuring seamless order fulfilment and continued customer satisfaction. With an established reputation and a growing market presence, this investment will position our technology retail client for sustained long-term success.
Talk to us
If you are looking to find the right finance for your business, contact us today.
Direct Lending Consultant
